In today’s crowded marketplace standing out requires more than just a great product. It requires great take away packaging. From our years of experience in the industry, we’ve chosen five packaging tips to help you make successful decisions when it comes to your take away packaging.
Packaging Tip #1: Keep it simple
Minimalistic package design is quite the trend today—and for good reason. Consumers are bombarded with visual information at every step of the purchasing process, so much so that many don’t even notice the bells and whistles of packaging design.
Packaging Tip #2: Quality is Everything
Make sure that packaging is of a high quality. It might be a bit more expensive in the short term but save you a lot of expense and headaches long term.
Packaging Tip #3: Delivery within Timeframe
We find fairly regularly when people place orders that they don’t realise that the standard industry turnaround time for a packaging order is 30 days. We are pretty proud of the fact that our standard time of turnaround at Pureco is two weeks after order confirmation.
Packaging Tip #4: Be Sustainable
A great way for you to have a point of difference from your competition is by using green packaging. There are numerous different ways to have green packaging from being biodegradable to recyclable, to renewable. Another factor which people are looking for when purchasing is opting for natural coloured or bleach free alternatives, this intern reduces the number of chemicals and bleach needed to be used.
Packaging Tip #5: Be Unique with Custom Designs
It is important for your take away packaging to be as unique as your product and business. Every decision you make should be a reflection of your brand vision.
A popular trend is using cups or packaging with offset or flexographic. This technique creates a dramatic printing effect which is both bright and clear to the eye. The benefits of using this type of printing include being environmentally friendly and the ink is completely odour free.
90% of what we do here at Pureco China is custom made work. For most businesses wanting to place an order, you should be prepared to wait as long as a month before receiving your order. With us, we can have your order to you within two weeks of confirmation.
If you would like to know more about our complete packaging services or would like to place an order, feel free to contact us directly on +86-21-57382058